The Espresso Book Machine, an innovative Xerox on-demand book printing system that prints, binds and trims bookstore-quality paperbacks with color covers in minutes. Xerox will now market, sell or lease and service the solution, giving retailers new ways to drive revenue.
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| Xerox' Espresso Book Machine |
“The on-demand book publishing market has expanded, and so has our support of this solution. Xerox’s involvement has moved far beyond the print engine – we are now helping retailers, bookstores, libraries and universities build a profitable on-demand book publishing business.” said Eric Armour, president, Graphic Comm. Business Group, Xerox Corp.
The Espresso Book Machine’s print-at-retail model connects machines to a vast repository of content, allowing consumers to access millions of copyrighted, public-domain and self-published books in a matter of minutes.
“The full sales and service support of Xerox, as well as a leasing option, will transform this technology and make it readily available worldwide. Consumers will have more choices, booksellers will have more titles with no increase in inventory and publishers will have a new sales channel.” said Dane Neller, CEO, On Demand Books.
“For independent bookstores the Espresso Book Machine is an extraordinary technology – and now the added value Xerox brings in terms of sales, service and marketing will help us secure new business while satisfying book enthusiasts instantly,” said Jeff Mayersohn, owner, Harvard Book Store, located in Cambridge, Mass.
Xerox will showcase the Espresso Book Machine at Graph Expo 2010, Oct. 3 – 6 in Chicago.
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